The platform is rolling out a updated setting that enables them to reduce the amount of AI-made content appearing in their streams. This move comes as the platform revealed that it presently contains in excess of 1 billion AI-generated clips.
Trial and Implementation
This change is undergoing trials over the following weeks before a global launch. This development aligns with a rise in AI content, spurred by new AI video creators.
The Broader AI Trend
Recent reports that approximately a tenth of the fastest-growing channels on a popular video site only show clips produced artificially. A considerable share of this output is considered “AI slop”, a label for inferior, mass-produced content that is frequently nonsensical or bizarre.
Our research shows that numerous viewers enjoy content created using AI tools, including computer-generated images to educational videos, and we want to give people the option to increase or decrease of that, according to their own preferences,” said a company executive.
Volume and Proportions
TikTok announced that there are now 1.3bn videos on its service identified as made with AI. Collectively, over 100 million videos are uploaded to the app every day, making clips made by AI a relatively small part of its complete catalog.
User Control Features
Members will be able to limit or boost the volume of artificial media they view by using the topic control feature in the app and choosing “AI-generated content”. Other topics that currently be modified under the filter include news, fashion, beauty, and choreography.
AI Disclosure Rules
TikTok’s guidelines oblige users to tag convincing AI-made content, and it prohibits harmful AI impersonations of public figures or critical incidents. Any authentic-looking artificial content that is without a tag can be removed under its terms of service.
Furthermore, the app will now attach an artificially created watermark to content produced via its own AI tools, or identified by an collaborative effort for identifying artificial media. This action is aimed to help prevent users from seeking to bypass the tagging system.
Educational Initiatives
The company is also establishing a two million dollar educational fund for professionals and organizations to produce learning resources about responsible artificial intelligence. This program will support educational bodies specializing in teaching coding and technology.
Moderation Strategy
TikTok has supported its moderation strategy, amid controversy over proposals to make redundant numerous safety staff in Britain. The company is set to reduce a significant number of roles in its user protection department in London, with trade unions and internet security professionals expressing worry that staff are being displaced by machine-led review.
A senior executive clarified that staff-based oversight would continue to be important, but artificial intelligence can shield workers by filtering out the most graphic content prior to it is viewed by staff. The platform stated a significant reduction in shocking and graphic content handled by safety staff over the past year due to reliance on its AI tools.
We believe it is crucial to integrate staff and AI to maintain a secure environment,” the official commented. “We’ll have people as part of that process, but we also think it’s very important to limit contact with dangerous material as swiftly, which is where a significant AI assistance is proving valuable process content quickly.”
